Tuesday, July 27, 2010

Minimalism








We Were given seven subjects that we had to create graphical images of using absolute minimal elements to commnicate what the object is.

Tuesday, July 20, 2010

Theme, Variation, repetition and Tessellation


Today we looked at the several definitions for Theme, Variation, repetition and Tessellation. We were then instructed to come up with a design to fit inside a 1cm square. Then we had to come up with a way to use that design to fill a whole A3 page. As it is just looking at mine gives me a headache.

Monday, July 19, 2010

Tuesday, June 22, 2010

CUVCRSO3B




But then something hanging on a tree caught Melanie’s attention.

It was a lost poster. ‘Lost Rabbit. Name: Patch. Black and White. Reward if found.’

The whole group came together to examine the poster.

They decided to go out and search the park for patch.

They all split up and began searching.

Axel looked under the slippery slide… he wasn’t there.

Melanie looked in the sand pit… he wasn’t there.

Jason looked in a bush… he wasn’t there.

Kira looked in a knocked over bin… he wasn’t there.

They all got back together empty handed and decided to sit down for a while.



The group were shocked to discover that it was patch.

Overwhelmed with excitement they picked up patch and began walking patch back to his owner’s house.

Monday, May 31, 2010

BSBDES302A

Harmony

Hell

Dissonance

Chaos

Heaven

Control

Tuesday, May 25, 2010

Serial Cut

Serial cut appeals to me quite a bit. I love the way that their art is just so different and its that sense of originality and uniqueness that draws me to them. Each of their artworks seems to have a completely different feel about it so when asked if their works are coventional or radical, I'd say both. Several of the images on their website caught my attention but i was immediately grabbed by the home page with the backstage crew.

This is another image that imediately caught my attension because of the colours and three dementional shapes used in it.

These are a series of other images that immediately caught my attension from the site.


Monday, May 24, 2010

Final Logo designs and Report

Critique report

On Thursday the 13th of May we were to present our company logos to the class and critique each other’s work. Unfortunately when I presented mine I’d forgotten to post my business card but I still received some useful feedback from the class.
The colours used throughout my designs were thought to be very good and well thought out. They liked the combination of the orangey yellow and the black. I was also surprised to hear that my brochure cover, which was one of my least favourite designs for unexplained reasons, I just felt there could have been something different to use, but it was very well liked throughout the class.
That was what the class believed was good about my designs but there was so much more room for improvement. The inside of the brochure needed massive improvement. The vector images I had used as a border had made it look like too much of a church hall. With the information used inside the brochure there was no way of telling where to start, there was no setup, no headings and all this needed to be fixed.
One of my favourite designs was the with compliments slip. I felt it looked really professional but the more I looked at it the more I began to see that it looked more like a business card. The class agreed that it needed big improvement. It was way too complicated and there was no space for any writing whatsoever on the slip.
The letterhead I presented got some good feedback but the only thing that needed adjusting was the stroke used at the bottom of the page as well as setting out the information a little better.
My most major piece of advice was to change the logo and make the ‘f’ look more like an ‘f’ instead of an ‘e’. There was also a vector image of a plane that I used in pretty much all of my designs and it was suggested that I get rid of it from most of my designs. My final piece of advice was on the bookmark. There was a small amount of writing at the bottom of the bookmark, kind of like the company slogan. It just got lost into the white and needed a few slight adjustments.
From there I worked on modifying the ‘F’ in ‘aeroflight’. As said some people had trouble identifying it as an ‘F’. I also worked on redoing the brochure setup inside as well as the brochure cover. I decided to get rid of the whole business suit idea and get rid of the vector-based tie in the centre of the brochure cover as well as replacing my old logo design.
For my with compliments slip I drastically reduced the size of the type and the vector based illustrations around the images around it to create more space inside for a fair amount of writing. My letterhead was left almost untouched, the only things changed were of course the logo and fixing up the stroke at the bottom of the page.
I did a completely new business card after some advice from Luke, trying to make it as simple yet professional as possible. And the bookmark didn’t require much adjustment. The plane was removed from the bookmark as for many other designs, the slogan down the bottom adjusted and the new logo incorporated into it.